Abstract—The paper is about the investigation of how new knowledge is created when customer knowledge captured during the use-phase and retirement stage, and firm internal knowledge in an integrated product-service development cycle. Customer knowledge is integrated with firm-internal knowledge and converted into new ideas or solutions through knowledge conversion process, as such enhance the customer value proposition in terms of product and service performance. The main contributions to the literature are threefold. First, we provide how customer knowledge captured from other product life cycle and firm-owned knowledge towards affect new knowledge creation in developing an integrated product-service design. Second, we provide evidence new knowledge creation in an integrated product-service design is crucial in enhancing customer value proposition in terms of product and service performance. Third, we offer knowledge creation process in an integrated product-service design as an important determinant for product-service performance.
Index Terms—Product-service, knowledge creation, product-service performance, SECI.
The authors are with the University Malaysia Pahang, Malaysia (e-mail: anisyus@yahoo.com).
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Cite: Anisa Mohd Yusoff and Noor Azlinna Azizan, "Knowledge Creation in an Integrated Product-Service," International Journal of Knowledge Engineering vol. 1, no. 3, pp. 178-184, 2015.